You have probably come across the concept aesthetic on Tiktok or Instagram (if you haven’t already enthusiastically embraced it in your life as many have lately). Although, also probably, you may not have fully understood its meaning, since it is so broad and volatile that it is easy to get lost. And it is that only by attending to its literal translation, “esthetic”, we will not be able to clear up many doubts. Does any style of dress look for the opposite?

What is being aesthetic?

It literally means betting on the aesthetic, which gives us pleasure to the eye, whether it is when dressing or decorating a house. something like having a personal, coherent and identifiable, yet eclectic style. In short: stand out in a world where fashion is more globalized than ever. Although this is an interpretation of the concept, it is actually very recent.

Actually, the term aesthetic was coined in the century XVIII (1735) German philosopher Alexander Gottlieb Baumgarten to refer to aesthetics as an independent discipline, based on the combination of art and beauty. Therefore, originally, the concept has always belonged to the world of art.

The new aesthetic born on the internet

However, the trend that is now going strong in the world of fashion has its origin in social networks and the internet, in the 2010s. Specifically, in a movement of tumblrthe microblogging platform, which blends nostalgia for the retro 80s and 90s aesthetic with styles like grunge, gothic and sporty.

From Tumblr he went to Pinterest and from there, to Instagram.For this reason, the aesthetic has a lot to do with the essentials that have been made filters on the web to give images and videos a certain aesthetic, sometimes making them age, such as by putting a fictitious past date.

This new trend is also inspired by the Japanese cultureespecially in anime and kawaii (naif) aesthetics.

In terms of fashion and lifestyle, an aesthetic person today is mainly one who through their style manifests a longing for those years who has not even lived. There are even those who identify it with a reconciliation with the past. The key, well, is that combination between nostalgic and futuristicthrough retro elements and bright colors in the appearance of things.

What is aesthetic and what is not?

Basically, the aesthetic concept is identified with how the Generation Z (and subsequent ones) are inspired by past eras to express their tastes in fashion, art, decoration and everything that has to do with aesthetics. So it’s more about A lifestylein which the way of dressing, hairstyles, makeup, decoration and even the design of the appearance on social networks are integrated.

On the contrary, everything that smells of classic, conservative or 100% new. Neither do those styles composed of looks like mass produced: shapeless jeans, long hair (aesthetic women prefer medium length hair) and flat, which fall straight behind the back. In short, that which follows pre-established rules or canons, which does not differ.

How is the aesthetic clothing?

As you will have seen, the concept is so broad that the trick lies in finding your own aesthetic style. Although, in general terms, the garments and trends that venerate the retro style of the 80s, 90s and 2000s They fit perfectly into this current. Thus, the garments Y2K style are included yes or yes in this category of aesthetic fashion, with essential garments such as bandeau topcargo pants, parachute, as well as flared. Also included are oversized garmentsinformalsuch as sweatshirts and t-shirts, as well as checked shirts and overshirts.

Also included are garments such as cropped puffer coatsthe cycling pants, the plaid skirts, military bootsthe baguette bags and, like fashionable slippers, the Nike Air Force.

types of aesthetics

The aesthetic trend is evolving at the rate that all things on social networks do, so it is impossible to define with certainty all the possible styles. Although, without a doubt, these are some of the best known.

• cottagecore: focuses on a rural, bucolic and nostalgic aesthetic, with elements of nature, which are inspired by simplicity and tranquility.
• nightLuxury: refers to a luxurious and sophisticated aesthetic, with a focus on glamor and evening elegance.
• flirt: It is identified with a feminine and flirtatious aesthetic, with elements of vintage fashion, pastel colors and elegant style clothing.
• gorpcore: corresponds to a practical and functional aesthetic, with comfortable and sporty garments, sometimes belonging to the field of practicing outdoor activities.
• Kawaii: It is a naif aesthetic, which revolves around cute and tender details from Japanese pop culture and its animated characters.
• vaporwave: Revolves around a retro-futuristic aesthetic, with elements of 1980s and 1990s pop culture, technology, and electronic music.
• Indie: is a version that focuses on an independent and alternative aesthetic, with elements of music, fashion and underground art.
• Clean Girl: This is a clean, minimalist aesthetic, with a focus on simplicity and functionality, and a very harmonious neutral color palette.
• Weird Girl: It is an eccentric and unconventional aesthetic, with elements of underground culture, alternative fashion and music. It is characterized by impossible mixtures.
• space: It is a futuristic aesthetic with elements of space, science fiction and technology.
• minimum: revolves around a minimalist and simplistic aesthetic, with elements of architecture, design and art, and a greatly reduced palette of colors and shapes.

If you are not very clear what is your dress style We recommend that you take this simple fashion test to find out. Maybe the cayetana style, the boho style or even the Old Money style goes more with you.

aesthetic decoration

The decoration sector has also succumbed to this aesthetic fashion, giving rise to a concept that blends vintage with modern, with very different interpretations, depending on the aesthetic style in question. Many of the proposals that we see in networks are carried out by pieces inspired by the 80s and 90ssuch as neon lights, smileys, murals based on photos and posters, to which are added other elements such as ivy garlands and hanging plants, luminous garlands, LED strips, and pink and purple as favorite colors.

In addition, we also detected another current of minimalist chic stylein which white, creamy and pastel pink tones play the leading role, especially in pieces with soft, sinuous lines.

Also fitting into this trend is the vintage eclectic style, which is characterized by combining elements from different periods and styles to create a unique and personalized environment. Thus, it is a style that seeks to mix old pieces with more modern elements, creating a feeling of harmony and balance.

aesthetic girls

• hailey bieber: It has an aesthetic style that we could describe as minimalist, sophisticated and elegant. He usually wears simple, but quality garments, with neutral tones such as white, black and beige. She is also known for her natural and simple beauty look, with a predilection for the 90s aesthetic.
• Bella Hadid: characterized by an eclectic style that could be described as edgy and avant-garde, with influences from punk and even grunge. She usually combines leather garments with other sneakers, tight clothing and lace-up boots, and she is not afraid to mix different styles to create a very personal look. Some categorize her as an aesthetic weird girl.
• billie eilish: The American singer is also famous for her oversized and colorful clothing style as well as for her alternative music style.

• EmmaChamberlain: The American youtuber is characterized by her casual and relaxed clothing style, in line with her fun and authentic content.
• duaLipa: The British pop singer is known for her glamorous style of clothing, in line with her dance music.
• King’s wool: The American singer usually dresses in a vintage and retro style of clothing, in keeping with her melancholic and romantic music.

• rosalia: His is a style that combines elements of Spanish culture, pop and kawaii, with futuristic garments and Y2K aesthetics. He usually wears tight and bright garments, with intense colors like red and black, and he is not afraid of contrasting textures and prints to create a risky and original look.
• Zoë Kravitz: The American actress champions an elegant and sophisticated style of clothing, although in which there is room for protest elements related to issues of equality and diversity.
• Willow Smith: The American singer and actress is known for her androgynous clothing style, as well as for her alternative and experimental music.

aesthetic looks

Looks aesthetic: weird girl

Bella Hadid She is a specialist in the Weird Girl aesthetic trend. She shamelessly combines styles, textures and garments, achieving unique and extravagant looks, but that work.